Vintage Aretta Antimagnetic Gold-Plated Swiss Wristwatch
Watch (Vintage Dress Watch) · Yellow Gold (Classic Warm Tone)
Purity: Gold-Plated / Gold-Filled (Likely 10-20 Micron Plating over Brass or Steel)

Type
Watch (Vintage Dress Watch)
Purity
Gold-Plated / Gold-Filled (Likely 10-20 Micron Plating over Brass or Steel)
Gold Type
Yellow Gold (Classic Warm Tone)
Weight
35-45 grams (Total watch weight including movement and crystal; gold content is negligible)
Description
An authentic mid-century Swiss-made Aretta wristwatch featuring a sunburst-patina dial, dauphine hands, and 'Ancre 17 Rubis' mechanical movement. The piece exudes vintage charm but shows significant honest wear, making it a classic restoration candidate for collectors of affordable Swiss horology.
Key Features
17 Jewel (Rubis) movement, Antimagnetic protection, Swiss-made caliber, and unique star logo beneath the 12 o'clock marker.
Color & Finish
Worn warm yellow gold finish; features heavy brassing, oxidation, and surface pitting consistent with age.
Hallmarks & Stamps
Labeled 'Swiss Model' on dial; back casing (not visible) likely contains 'Fond Acier Inoxydable' (stainless steel back) or plating thickness stamps.
Dimensions Estimate
Approximately 34mm-36mm case diameter excluding crown; standard men's mid-century size.
Gemstones & Inlays
None; features applied gold-tone Arabic numerals and arrowhead indices.
Clasp & Closure
None (straps removed); lug width appears to be 18mm for a standard leather strap.
Chain & Links
N/A; watch head only with fixed lug construction.
Craftsmanship Details
Mechanical hand-wound construction; stamped dial components; typical mid-range 1950s Swiss mass-production quality.
Authentication Indicators
Correct period-specific typography; 'Swiss Model' marking; authentic wear patterns where gold plating meets base metal; movement screw-heads visible through dial wear.
Origin & Maker
Swiss movement; Aretta (a Swiss brand popular in the Eastern European and Italian markets during the mid-20th century).
Era & Period
Mid-Century Modern (Late 1940s to 1950s); defined by the 'Antimagnetic' designation and dauphine hands.
Age Estimate
Circa 1950-1955 based on dial typography and case shape.
Cultural Significance
Represents the democratization of Swiss timekeeping in the 1950s, moving gold-tone luxury aesthetics into a price range accessible to the average working professional.
Condition Notes
Fair to Poor condition. Movement functionality unknown; significant plating loss on lugs (brassing), scratched acrylic crystal, and heavy dial oxidation.
Value Estimate
$30 - $70 USD (Value is based on horological parts/collectibility; gold melt value is essentially zero).
Care & Maintenance
Do not submerge in water (non-waterproof); polish crystal with PolyWatch; professional movement service recommended; store in a dry environment to prevent further oxidation.
Similar Items
Vintage Atlantic, Doxa, or Zenith watches from the same era; however, those brands often utilized solid gold cases whereas this appears to be a plated base-metal model.
Interesting Facts
Aretta was a brand often associated with the 'Incabloc' shock protection era, marketed as a reliable everyday Swiss watch for the middle class during the post-war boom.