Lavance Brand Custom Promotional Gold-Tone Token
Coin/Token (Promotional) · Yellow Gold finish. Likely a commercial alloy plating using 14K-18K gold color bath for a bright yellow aesthetic.
Purity: Likely Gold-Plated (GP) or Base Metal. Non-precious fineness. Visible surface wear suggests a thin electroplated layer over brass or bronze rather than solid gold.
Type
Coin/Token (Promotional)
Purity
Likely Gold-Plated (GP) or Base Metal. Non-precious fineness. Visible surface wear suggests a thin electroplated layer over brass or bronze rather than solid gold.
Gold Type
Yellow Gold finish. Likely a commercial alloy plating using 14K-18K gold color bath for a bright yellow aesthetic.
Weight
5 to 10 grams. Based on standard token dimensions, this is likely lightweight base metal rather than high-density solid gold.
Description
This is a circular promotional token featuring the 'Lavance' brand name in raised relief across the center. It mimics the appearance of a gold coin but serves as a representative corporate gift, challenge coin, or machine token. The item features a high-luster yellow gold finish and a raised protective rim designed to prevent flat surface wear, though it currently exhibits signs of significant handling.
Key Features
Raised 'Lavance' logo in a customized sans-serif font; protective outer rim; gold-toned plating; smooth field background.
Color & Finish
High-polish yellow gold tone with significant surface scratching. The finish shows a satin-like texture due to micro-abrasions, with a raised relief logo.
Hallmarks & Stamps
No visible purity hallmarks (e.g., 585, 750) or numismatic mint marks. The only marking is the debossed/embossed 'Lavance' brand name.
Dimensions Estimate
Diameter of approximately 25mm to 30mm (similar to a US Quarter or 1-inch token) with a thickness of roughly 2mm.
Gemstones & Inlays
None. The item is a monolithic metal strike with no decorative stones or enamel.
Clasp & Closure
Not applicable; the item is a rimmed token with a smooth circular edge.
Chain & Links
Not applicable; solid disc construction with a standard raised rim (beveled edge).
Craftsmanship Details
Machine-struck using a hydraulic press and custom dies. The lettering is crisp, but the overall depth and finish are consistent with high-volume industrial production rather than fine jewelry or numismatic proofing.
Authentication Indicators
The lack of official hallmark stamps and the specific brand name indicate this is a novelty or corporate item rather than bullion. The color consistency suggests electroplating over a cheaper substrate.
Origin & Maker
Likely manufactured by a promotional minting company for the Lavance brand. Origin is likely industrial/commercial rather than a government mint.
Era & Period
Contemporary (Modern era). The sans-serif geometric font of the 'Lavance' logo suggests a late 20th or early 21st-century corporate design.
Age Estimate
Likely produced within the last 10-20 years (circa 2000-2024) based on the modern typography and condition of the plating.
Cultural Significance
Represents the modern corporate tradition of 'Challenge Coins' or rewards-based tokens used in marketing and customer loyalty programs.
Condition Notes
Fair to Good. Multiple hairline scratches and 'bag marks' are visible across the face. Slight dulling of the luster suggests the item has been carried as a 'pocket piece.'
Value Estimate
Minimal intrinsic value. As a promotional item, it likely lacks significant gold content. Value is primarily sentimental or as a low-cost collectible (typically $1-$5 USD).
Care & Maintenance
Avoid harsh químicos or ultrasonic cleaning which may strip the thin gold plating. Wipe with a soft microfiber cloth. Store in a cool, dry place to prevent oxidation of the base metal underneath.
Similar Items
Corporate challenge coins, arcade tokens, or gold-plated commemorative medals (like those from the Franklin Mint, which usually include a purity mark if applicable).
Interesting Facts
Tokens like these are often used in the car wash industry (as Lavance is a known car wash equipment provider) or as corporate 'merit' coins for employees and clients.